April 11 – White Hats: The Honest Way to SEO Success by John Hugel

White Hats: The Honest Way to SEO Success!

John Huegel (http://jhphotomusic.com) is both an IT professional (eg NERD) and a professional photographer. He has spent a lot of time thinking about how to bring more customers to his website. His web pages consistently rank on page one of his target search words. Without resorting to sneaky techniques, John’s program, “White Hats: The Honest Way to SEO Success!” will simplify the world of Search Engine Optimization (SEO) for photographers, and will describe many steps that we can all take to raise our websites’ value and our ranking in web searches. The program is a mixture of slides and real world demonstrations of the useful tools.Attendees can scan a QR code to download a copy of the program.

1304-Huegel_JohnCertified Lean Six Sigma Master Black Belt, and is the president of two local professional photographer groups: Professional Photographers of Erie (PPE) and Southwest New York Professional Photogaphers (SNAPP). He is also the Board President of the Northwest Chapter of the Juvenile Diabetes Research Foundation (JDRF). John teaches photography classes, mentors new photographers, and writes extensively, having published over a dozen eBooks on the Amazon platform. He is a rock and jazz musician with three published CD’s to date and a garage band in the works. John is a heart attack survivor, cancer survivor, dad of daughters survivor, and is an avid runner and indoor rower. In his spare time, John sleeps.

1304-SEO-TourJohn’s website is http://jhphotomusic.com.

Monthly 8×10 Competition

Our “Photographer of the Year” is awarded based on your monthly print votes and pays for our annual scholorship! So make sure to bring your prints in for submitting. You might be this year’s “Photographer of the Year!”  Studio, Active, and Aspiring members may submit to the competition.  Studio and Active members may vote in the competitions.

PPETN members may bring 8×10 prints to the competition each month. The cost is $3 per print. Members must bring on a thumb drive or CD a digital copy of the image to the meeting or e-mail a copy prior to the meeting to be able to enter the contest.  E-mail submissions to colby@colbysphotography.com.  Points towards our annual “Photographer of the Year” will be awarded once we receive digital versions for submitting on our blog.  Any winning images will be posted on the website with back links to your website.  This will help with your SEO (search engine optimization)!

Meetings are generally held at Calhoun’s on Bearden Hill at 6515 Kingston Pike, Knoxville, TN 37919 on the 1st Thursday after the 2nd Monday each month. 6:00 P.M. gathering, fellowship & Dutch dinner. 8×10 print competition starts at 6:30 P.M. Programs 7:00 – 9:00 P.M. unless otherwise noted above.

Meeting Cost (excluding food):

  • PPETN Members: Free
  • Non-Members: $20.00 (first visit is free)