Apr. 17 – Pro Photo Social + Seminar: Is the Computer Mightier than the Camera?

  • When: Thursday, April 17, 2014 from 7:00-9:00pm (Social Hour @ ~5:30pm, Competition voting @ ~6:30pm)
  • Where: Farmer’s Mutual of Tennessee (837 Hall of Fame Drive, Knoxville, TN 37917)
  • What: Professional Photographers of East Tennessee Monthly Meeting
  • Cost: PPETN Members: Free (join here); Non-Members: $20.00 (first visit is free)

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Basic Info

The next meeting for PPETN (Professional Photographers of East Tennessee) will be Thursday, April 17 at Farmer’s Mutual of Tennessee in downtown Knoxville. We encourage members to attend our Pro Photographers’ Social + Networking Hour directly before the meeting (see below). The 6:30 PM deadline for McLaughlin Print Photography Competition is still in place (details below) and the program will be from 7:00-9:00 PM.


Pro Photographers’ Social + Networking Hour

Members are encouraged to get together for our social and dinner hour in the Old City before our monthly meeting. This is a time for all pro photographers in Knoxville—young and old, new and experienced—to get together and network, socialize, and have fun with our peers. We typically go to Barleys before (and sometimes after) our meetings, but make sure to follow this month’s social hour planning on our Facebook page.[/two_third]

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Pro Photo Seminar Program

Professional Photographers of East Tennessee - Social + Seminar Speakers Al & Bert

Al and Bert Behnke

Presented by Al Behnke (owner 1001 Words Public Relations) and Bert Behnke (M.Photog.Cr., Hon.M.Photog.)
In this day and age where everybody claims to be a photographer, the Behnkes’ studio has mostly stressed couples and family portraiture as a way to stay ahead of the pack. Join two generations of photographers who bring different approaches and ideas, but a similar goal to creating a successful photography business. Great photographs no longer mean instant business, you need a complete plan.

Bert’s part of the program program will concentrate on two main areas; “It Starts With a Ring” will detail how his engagement and couples portraits have been changed to promote multiple print sales and an opportunity to turn them into wedding clients. There also will be a discussion and demonstration on Bert’s posing techniques when working with couples and groups. His 8 Levels of Group Posing will show you how easy and efficiently you can compose groups from two to fifty! And we all know that no matter how good you are, marketing is still what gets them to you. Al will discuss the marketing strategy that gets clients to the studio. He is the hands on guy to schedule marketing campaigns and events. He will go over the ideas and partnerships they use to keep Behnke Photographers at the forefront. Partnership marketing, social media and face to face event marketing are all used by the studio.

This program will stress that it’s not just the photography skills that are needed in today’s competitive photographic marketplace, but a competitive marketing plan to drive business to your studio.

Al and Bert’s bios are located at the bottom of this page.


McLaughlin Print Photography Competition

Our “Photographer of the Year” is awarded based on the votes of fellow professional photographers and pays for our annual scholarship! So make sure to bring your prints in for submitting. You might be this year’s “Photographer of the Year!”  Studio, Active, and Aspiring members may submit to the competition.  Studio and Active members may vote in the competitions.

PPETN members may bring 8×10 prints to the competition each month. The cost is $3 per print (up to four entries). Members must submit their images digitally as well, either via email, USB flash drive*, or disc* (6:30 PM deadline).

New announcement for those who are entering the print competition: Please provide your digital image files with a minimum resolution of 2000 pixels on the longest side. This is a new request due to the upgrade of the website on PPETN.com to make the images look even better for your marketing. Thank you!

If you submit via email, you must do so in advance of the meeting to Ben Moser at ben@moservisuals.comEntries will not be accepted without a digital copy provided in advance of the competition. Points towards our annual “Photographer of the Year” will be awarded once we receive digital versions for submitting on our blog.  Any winning images will be posted on the website with back links to your website.  This will help with your exposure (P.R.) and SEO (search engine optimization)!

Entry fees provide funding each year for the awarding of the Michael McLaughlin Memorial Scholarship. This is a $500 scholarship members can apply for to attend any PPA approved school or training event. The criteria and application is available on the PPETN.com website and we encourage members who qualify to apply.

*If you choose to submit images via portable media, that media may not be returned. In the case of USB flash drives, the drive must be well labeled and will be returned to you, but due to data storage limits, it may not be returned until a later date. Please communicate with Ben Moser how and when you prefer to have your drive returned to you, and he will do what he can to make that happen.


PPETN Door Prizes

This month, we will begin to give away door prizes to those member in attendance. Door prizes have been generously donated to PPETN by local and national photography labs, continuing education companies, and equipment manufacturers. We will give one door prize out to the first-place entry in the McLaughlin Print Photography Competition, and one will be given randomly to an Active, Studio, or Aspiring member in good standing AND in attendance. Repeat: You MUST be present to win a door prize!


Speaker Bios

Bert Behnke
Bert Behnke owns Behnke Fine Portraiture, a studio established in 1956 by Bert’s parents, along with his wife Cindy. He has won numerous awards in salon print competitions as well as serving his professional associations. Bert has taught or lectured on photography all across the USA and North America as well as in Europe, South America and Asia.

Bert is a past president of the Professional Photographers of America (PPA), the Associated Professional Photographers of Illinois (APPI), the Frankfort (IL) Chamber of Commerce, as well as a Past President of the World Council of Professional Photographers (WCPP). He also was the founder of PPA Charities and is currently its Executive Director.

Bert has been awarded the Master of Photography, Photographic Craftsman and Honorary Master of Photography degrees from PPA as well as the National Award from his state affiliate. In 2000, he was honored as Portrait Photographer of the Year from the International Photographic Council, a non-profit branch of the United Nations. He is a PPA Affiliated Judge and an Honorary Fellow of APP of Illinois.

Most recently, Bert has been one of the 35 mentors for the popular AfterDark series of hands on training conferences held throughout the United States as well as Sandy Puc’s Hands-On Tours.

Al Behnke
Al Behnke is a third-generation photographer specializing in weddings and seniors with Behnke Photographers in Mokena, IL. He is also the owner of 1001words Public Relations, a marketing firm that is dedicated to helping photographers and imaging professionals expand their business.

‘I have a background in Public Relations and as a working photographer, I have seen first-hand how difficult it can be for studios to not just get off the ground, but to keep an upward trajectory as the times change. My goal is to help studios, big and small, get more customers through the door and to keep those customers for a lifetime. Through press release writing, social media upkeep, blogging, event and promotional creation, and effective e-mail marketing, I aim to help studios succeed in the ever-changing world of digital photography. Our studio has been around for nearly 60 years thanks to our aggressive marketing and social media plans. Our ideas and execution are meant to keep your studio thriving for years to come!’

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